by Starmark | Mar 6, 2019 | Business, Marketing, Sales
If you’re an independent home inspector, you don’t just provide a service, you own a business. So you need to market just like any other business would. You might be wondering, what is home inspection advertising? Advertising is one specific part of marketing that a...
by Starmark | Mar 5, 2019 | Business, Marketing
What is a home inspection thank you letter? There are three different clients that home inspectors work with on every home inspection: the buyer, the seller, and the real estate agent. It’s always nice to say thank you to every customer, just keep in mind each client...
by Starmark | Feb 15, 2019 | Business, Sales
Selling and setting appointments is one of the major parts of running a home inspection business. There are three main options for answering calls: do it yourself, hire someone in house, and a home inspection scheduling service. Think about this simple question: If...
by Starmark | Feb 15, 2019 | Business, Marketing, Social Media
Are you wanting to make more connections with realtors in your area? You don’t need to rely just on in person meetings anymore. Online advertisements let you reach people 24/7. But first you need to learn how to target real estate agents in Facebook ads. Back in...
by Starmark | Feb 15, 2019 | Business, Marketing
Isn’t a home inspector’s target market any home buyer? It may seem counterintuitive, but a more specific target market can make your marketing more effective. There are plenty of home inspectors in your area who are all competing for the same business. To stand out,...
